UDC 330.342.146:338.2:330.837:124.5(477)
Melnyk, M. I., & Zlydnyk, Y. R. (2015). Aksiolohichni chynnyky modernizatsiyi sotsial'no-ekonomichnoho rozvytku Ukrayiny [Axiological factors of modernization of socio-economic development of Ukraine]. Rehional'na ekonomika - Regional Economy, 77(3). [in Ukrainian].
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The article is devoted reasoning of necessity to enhance axiological factors of modernization of socio-economic development of Ukraine. The basic characteristics and essential role of axiological factors in socio-economic development of country are determined, theoretical principles of axiological modernization of the national economy and generalized scientific approaches to impact assessment of axiological factors on socio-economic development are systematized. Conceptual and terminological research unit of national economy is expanded through the introduction into scientific language the definition of “axiological factors of modernization of socio-economic development”. The evolution of views on the role of axiological factors in social and economic development of the countries was analyzed. The basic institutional, moral and psychological barriers of socio-economic development in the context of European integration are analyzed. According to the results of a questionnaire it was found that among the factors hindering the modernization of the national economy the most important in the system of social and economic relationship are: the decline of spirituality, ignoring the moral and ethical standards, educational (in particular the low quality of existing educational programs), cultural (lack of understanding of the importance of cultural factor in the economic relationship) and mental (opportunism, perception of Ukraine as a hopeless country, etc.), as well as the weakness of formal institutions (in particular, because of the dominance of informal relations, corruption of supervisory and regulatory authorities, etc.). Comparative analysis of the interdependence of the main macroeconomic indicators of the value characteristics of the economic environment based on international comparisons is conducted. The interdependencies are found between: macroeconomic indicators (GDP, capital investments, employment, direct foreign investment), indicators that reveal personal values as economic actors (education and intellectual, mental, cultural, spiritual dimension), institutional and axiological characteristics of system of economic relations in society (economic freedom, protection of property rights, facility of business leading, corruption). Conceptual approaches and principles of axiological modernization of socio-economic development of Ukraine are elaborated. The basic principles of the concept of axiological modernization of social and economic development of Ukraine are as follows: ethical and moral paradigms of social and economic relations; deactivating of consumer society; observance and guarantees of equal rights and freedoms of man and citizen as the highest value and background of social and economic development; support of spiritual and intellectual development, socialization and motivation of the individual; stimulation of social responsibility, activity, partnership, cohesion and solidarity of economic agents in the society; etc. Methodological principles of governmental regulations of institutional changes in the national economy are improved on the basis of justification and systematization of trends and policy measures of axiologization of institutional environment of socio-economic relations in the context of economic (elimination of institutional strains of investment and business climate, improvement of public policy regulations for business growth based on value principles of economic relationships) and socio-humanitarian (improving the quality of education, healthcare, level of culture, spiritual development of personality, the formation of a new quality management and mentally healthy and consolidated nation and the development of civil society) blocks.

Keywords:

axiological factors, modernization, socio-economic development, axiologization of institutional environment, state regulation of modernization processes, axiological modernization of socio-economic development